3+ years of relevant experience and a proven track record of managing social media, building online communities, and running ads on social media platforms
Develop social media strategy
Identify and define KPIs and monitor them regularly
Create a monthly social media calendar with relevant special days, hashtags, and occasion-specific campaigns
Study and analyze the insights to fine-tune the social media strategy for more reach and higher engagement
Prepare and submit monthly reports, covering various parameters including performance, reach, engagement and ROI.
Keep track of the latest trends, hashtags and developments on social media and use it to create content and improve overall performance
Familiar with social media scheduling tools
Always stay up to date with the latest social media best practices, trends, and technologies
Possess in-depth knowledge of leading social media platforms like Facebook, Instagram, Twitter, LinkedIn, Pinterest etc.
Analyze data, insights, and performance metrics to boost engagement & reach on social media.